Agency: RareForm New Media
Brief: Redesign the logo, stationary, and the website to make it more user friendly.
Outcome: Tank is a piece of software created by RareForm that gives their clients the ease of going online and editing their own sites (copy, images, blogs etc) without feeling overwhelmed with all the tech talk, the client only needs to know basic comic skills in order to use the software. I was tasked with redesigning the website that advertised and explains the product. I needed to make the site as simple and straight forward as possible whilst still not talking down to the viewer. Using bold colours and icons I created a site that didn't put customers off and gives them a feeling of safety, ease, and simplicity.